Tourism Connect - Cape Breton Tourism, A Connected Island

’16 in 16′ Festival and Events Program

Destination Cape Breton Association wants your Signature Cape Breton Event! Are you organizing a major event on Cape Breton Island in 2016?  Let us know! If a major event meets the criteria, that event may be eligible to be part of the ‘16 in 16’ Festival and Events Program. This program offers a variety of […]

Categories: Front Page, Marketing & Promotion News
Keywords: , ,

2nd Annual Open House Day

Calling all Cape Breton Island Ambassadors! The 2nd Annual Cape Breton Island Open House Day is taking place Saturday, June 20th. As a Cape Breton Island resident, you will have the opportunity to explore attractions, and sites across the Island, free of charge! Situated on one of the most picturesque coasts of Cape Breton Island, the Cape Breton Miners […]

Categories: Front Page, Marketing & Promotion, Marketing & Promotion News

Cape Breton Island “15 in 15″ Festival and Event Program

Destination Cape Breton Association’s ‘15 in 15’ Festivals and Events program provides marketing support on a regional, national, and international platform for eligible major events taking place on Cape Breton Island. These major events will align with the unique creative spirit of Cape Breton Island and foster growth in the key areas of sporting, active […]

Categories: Front Page, Marketing & Promotion News

Cape Breton Island Open House: Call for Participants

On Saturday, June 28th, 2014, the niche product club, Cape Breton Island, Celtic Heart of North America will be hosting their first Celtic Heart Day. The Celtic Heart of North America group includes Highland Village Museum, Celtic Music Interpretive Centre, The Gaelic College of Celtic Arts & Craft, Celtic Colours International Festival, Cape Breton Centre for Craft […]

Categories: Current Marketing Initiatives, Front Page, Marketing & Promotion, Marketing & Promotion News, Product Development, Upcoming Cooperative Opportunities, Visitor Servicing

Professional Development for Nova Scotia’s Tourism Industry

The Nova Scotia Tourism Human Resource Council and TIANS are taking part in SkillsonlineNS, a program funded by the Department of Labour and Advanced Education. This program is a means to provide training courses to TIANS members through an online Learning Network – at no cost to users.  As a member of TIANS, you will have to […]

Categories: Front Page, Industry Development Opportunities, Marketing & Promotion, Marketing & Promotion News, Product Development, Product Development News, Product Development Opportunities

Memo & Guidelines for Upcoming Changes to CBisland.com

Click below to download the pdf of this document DCBA_Memo_and_Guidelines_for_Stakeholders (5) (1)   DCBA_Memo_and_Guidelines_for_Stakeholders (5) (2) DCBA_Memo_and_Guidelines_for_Stakeholders (5) (1)

Categories: Front Page, Marketing & Promotion, Marketing & Promotion News, Resources

A sneak peek from the Golden Globes Gifting Suite & Red Capet

Categories: Front Page, Marketing & Promotion News

Operator Listing Photos Novascotia.com

  The new novascotia.com website will be launched in March 2014. As part of this initiative the NSTA will be improving the look and feel of operator listings on the new website. New operator listings   will use imagery to work harder to sell your products and motivate visitors to book, call for more information or […]

Categories: Front Page, Marketing & Promotion, Marketing & Promotion News

Doers and Dreamers Festival & Event Submission Deadline Reminder

Don’t miss the deadline to get your Festival or Event listed in the 2014 Doers and Dreamers Travel Guide. The deadline to update your festival or event for inclusion in the 2014 travel guide is October 31, 2013. If updates are not made by this date it may result in the omission of your festival […]

Categories: Front Page, Marketing & Promotion News

Getting to Know… Noelle MacLean – Marketing Director

Getting to know… Your DCBA Team, Noelle MacLean, Marketing Director Noelle MacLean is a born and raised Cape Breton girl who loves this Island almost as much as she loves promoting it as a world class tourism destination. As the Director of Marketing for Destination Cape Breton Association, the designated tourism marketing agency for the region, […]

Categories: Front Page, Marketing & Promotion, Marketing & Promotion News

September Web Stats for Cbisland.com

Sept 2013 Sept 2012 Unique Visitors 16,311 9,273 Page Views 99,007 57,327 Avg Visit Duration 4:04 4:16 Bounce Rate 36.68% 44.35% Year to date Visits 189,521 86,384

Categories: Front Page, Marketing & Promotion, Marketing & Promotion News

NSMW Sydney 2013 Pageantry Program

NSMW Sydney 2013 Pageantry Program www.nsmw.ca   Nova Scotia Music Week is coming to Cape Breton for the first time from November 7th to 10th. We encourage you to help Music Nova Scotia provide local citizens and festival attendees with a heightened sense of excitement, civic pride and community spirit by getting involved with our NSMW […]

Categories: Front Page, Marketing & Promotion News, Product Development

Roger Brooks: CBRM Presentation Details Confirmed!

The details for Roger’s presentation have been confirmed.  Please click “Cape Breton Flyer” below for date, venue and RSVP link: This is a presentation you don’t want to miss; look forward to seeing you there!

Categories: Best Practices Resources, Front Page, Industry Development Opportunities, Marketing & Promotion, Marketing & Promotion News, Product Development, Product Development News, Product Development Opportunities, Visitor Servicing, Visitor Servicing News
Keywords:

CBisland.com web stats August

Cbisland.com Aug-2013 Aug-2012 % change Unique Visitors 29,958 13,392 +123.70% Pageviews 199,761 92,672 +115.56% Avg. Visit Duration 4:21 4:50 -10.10% Bounce Rate 35.90% 40.75% -11.91% Nova Scotia 17,064 6,037 +182.66% Ontario 7,035 2,198 +220.06% Quebec 2,604 873 +198.28% Year to date/Visits 176,627 78,924 +123.79%  

Categories: Front Page, Marketing & Promotion, Marketing & Promotion News

Cbisland.com Web Stats July & Top 10 Visited Landing Pages

We are pleased to share July YTD cbisland.com stats and the Top 10 visited landing pages.  Overall visitation continues to skyrocket with 94,624 visits which is a 123.42% increase over 2012.  In reference to landing pages all of the accommodation pages B&B’s, Hotel/Motels, Camp Sites and Cottages made the Top 10 list. Below are all […]

Categories: Front Page, Marketing & Promotion, Marketing & Promotion News, Resources

Updates to Operator Tool for Cbisland.com

You ask… we listen. For operators with multiple listings on cbisland.com all of your properties/products are now under your main profile.  To access your different products there is now a drop down feature that will let you access all of your listings in one place with one email address.  If your listings are not grouped […]

Categories: Front Page, Marketing & Promotion News, Resources

Marketing Opportunities Booklet

For the full Marketing Opportunites Booklet click DCBA Marketing Opportunities for Operators

Categories: Front Page, Marketing & Promotion News, Resources

Special Marketing Opportunties

In an effort to provide Industry Operators better marketing value for your dollar as well as great saturation of your business we are pleased to offer these great opportunities. To view all opportunities click here to view the complete package DCBA Marketing Opportunities for Operators

Categories: Front Page, Marketing & Promotion, Marketing & Promotion News, Resources

June 30th Year to Date cbisland.com Analytics

The graph below shows visitation to cbisland.com year to date up to June 30th. We are very excited to see a record increase in visitation on cbisland.com year to date with a 201% increase in June alone. We believe contributing factors for the increase include the new and improved cbisland.com site launch, improved search engine […]

Categories: Front Page, Marketing & Promotion, Marketing & Promotion News

DCBA Opportunities and Information Sessions 2013

DCBA will be holding opportunity/information sessions at locations around Cape Breton for industry operators.  These sessions will offer an overview of the marketing channels offered by DCBA and how you can leverage them to promote your business. We will also be discussing a resource toolbox that will keep all the  information you require in an […]

Categories: Front Page, Marketing & Promotion, Marketing & Promotion News, Upcoming Cooperative Opportunities, Website Ads & Listings

Destination Cape Breton Celebrates Tourism Week

                                Monday, June 10th, marked the beginning of Tourism Week in Canada. Industry around the country will be hosting events to increase awareness of the importance of tourism to our economy and community., DCBA will be hosting two barbeques during Tourism Week […]

Categories: Front Page, Marketing & Promotion, Marketing & Promotion News

Cape Breton Savour – Best of Show 2013

  The Savour food & wine Show was held on May 15, 2013 at Centre 200 in Sydney, Cape Breton. The event was well-attended by guests eager to taste the many culinary delicacies the region has to offer. A collaboration of new and returning vendors delivered sweet and savoury dishes paired with a diverse collection […]

Categories: Front Page, Marketing & Promotion, Marketing & Promotion News

Restaurant Association of NS AGM

Categories: Front Page, Marketing & Promotion, Marketing & Promotion News, Product Development, Product Development News

Introduction of 10-digit dialing for local calls in Nova Scotia and Prince Edward Island

May 8, 2013 Sydney & Area Chamber of Commerce Subject: Introduction of 10-digit dialing for local calls in Nova Scotia and Prince Edward Island   Starting August 23, 2014, residents of Nova Scotia and Prince Edward Island will be required to dial 10 digits – the area code followed by the seven-digit phone number – for […]

Categories: Front Page, Marketing & Promotion, Marketing & Promotion News

DCBA 2013 Strategic Plan

We are very excited to share the 2013 Destination Cape Breton Association Strategic plan.   If you have any questions please contact us at any time. 902-563-4636 Click 2013 DCBA Strategic Plan to access. Click 2013 DCBA Strategic Plan to access.

Categories: Front Page, Marketing & Promotion, Marketing & Promotion News

Squid Precision Drumming & JP Cormier Added to Lineup for DCBA Industry Day

Registration for  DCBA Industry Day  & Hall of Fame Awards Closes Wednesday May 1st   Click Below to –    REGISTER NOW PERFORMANCES BY:   Destination Cape Breton Association (DCBA) 2013 Industry Day & Tourism Hall Of Fame Awards Luncheon REGISTER NOW  Added to the Industry Day lineup are amazing performances bySquid Precision Drumming and JP Cormier! […]

Categories: Front Page, Marketing & Promotion, Marketing & Promotion News

Savour Cape Breton Food & Wine Show

Cape Breton Savour is the annual showcase of restaurants, wines and beverages Cape Breton has to offer. Bringing together chefs, cooks, sommeliers and other professionals, it is the largest event to feature the culture of food and wine while showcasing the best of the sector. If you are a foodie this event it not to […]

Categories: Front Page, Marketing & Promotion, Marketing & Promotion News

GMIST – Festival and Event Management Master Class

GMIST is proud to announce that it will be hosting Mr. Paul Gudgin, one of the leading Festival and Event Management Experts in the World, to deliver his internationally renowned Festival and Event Management Master Class May 27 & 28 in Rocky Harbour, NL! The Festival and Event Management Masterclass is an intensive 2 day […]

Categories: Front Page, Marketing & Promotion News, Product Development News

Register Now for 2013 DCBA Industry Day

REGISTER NOW      For the 2013 DCBA Industry Day  & Hall Of Fame Awards Luncheon    DCBA’s 2013 Tourism Industry Day & Awards Luncheon will take place at the Joan Harris Cruise Pavilion Friday, May 3, 9 A.M. – 2:15 P.M. Industry Day provides the opportunity to learn about Destination Cape Breton Association and the tourism strategy […]

Categories: Front Page, Marketing & Promotion News, Product Development News

NS Tourism Innovation Days

Block your calendars on April 23 and 24 for Tourism InnovatioNS Days 2013.  When:   April 23, 1:00 – 6:00 pm               April 24, 9:00 – 4:00 pm  Where:  Holiday Inn Hotel and Conference Centre – Truro, Nova Scotia Don’t miss this free, day and a half event, where you will learn from leading experts […]

Categories: Front Page, Marketing & Promotion, Marketing & Promotion News