Tourism Connect - Cape Breton Tourism, A Connected Island

Destination Cape Breton 2016-2017 Strategy

DCBA Strategy 2016-17 FINAL

Categories: Marketing & Promotion

“Locals Know” Cards: July 18-24, 2016

Here are your Locals Know cards for July 18-24, 2016  Marconi Trail Fleur-de-lis Trail Bras d’Or Lake Scenic Drive Ceilidh Trail Cabot Trail       

Categories: Front Page, Marketing & Promotion, Visitor Servicing
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2016 Festivals and Events Program Announced

Destination Cape Breton Association (DCBA), in partnership with the Cape Breton Regional Municipality, the Municipality of the County of Inverness, the Municipality of Victoria County, Richmond County, and the Town of Port Hawkesbury, will offer funding assistance to eligible incorporated, non-profit organizations on Cape Breton Island.  Festivals and events are an important contributor to the […]

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’16 in 16′ Festival and Events Program

Destination Cape Breton Association wants your Signature Cape Breton Event! Are you organizing a major event on Cape Breton Island in 2016?  Let us know! If a major event meets the criteria, that event may be eligible to be part of the ‘16 in 16’ Festival and Events Program. This program offers a variety of […]

Categories: Front Page, Marketing & Promotion News
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Locals Know: July 18-24, 2016

Here are your Locals Know Cards for July 18-24, 2016    

Categories: Front Page, Marketing & Promotion

2nd Annual Open House Day

Calling all Cape Breton Island Ambassadors! The 2nd Annual Cape Breton Island Open House Day is taking place Saturday, June 20th. As a Cape Breton Island resident, you will have the opportunity to explore attractions, and sites across the Island, free of charge! Situated on one of the most picturesque coasts of Cape Breton Island, the Cape Breton Miners […]

Categories: Front Page, Marketing & Promotion, Marketing & Promotion News

CAPE BRETON ISLAND TO HOST PRESTIGIOUS TMAC CONFERENCE 2016

  June 15, 2015  Sydney, NS – Destination Cape Breton Association (DCBA) is delighted to announce the Travel Media Association of Canada (TMAC) has selected Cape Breton Island to host its 2016 Conference. The announcement was made at the 2015 TMAC Conference in Peterborough, ON during the DCBA luncheon featuring entertainment by Natalie MacMaster and […]

Categories: Front Page, Marketing & Promotion

Cape Breton Island “15 in 15″ Festival and Event Program

Destination Cape Breton Association’s ‘15 in 15’ Festivals and Events program provides marketing support on a regional, national, and international platform for eligible major events taking place on Cape Breton Island. These major events will align with the unique creative spirit of Cape Breton Island and foster growth in the key areas of sporting, active […]

Categories: Front Page, Marketing & Promotion News

DCBA Industry Information Town Hall Session

 We are coming your way! Dates for Sessions: Tuesday Nov 18, CBRM – Cambridge Suites Sydney Wednesday Nov 19, Victoria County – Baddeck County Courthouse Thursday Nov 20, Richmond – MacDonald Country Inn Thursday Nov 27, Inverness – Inverness Centre for The Arts All sessions run from 2 pm to 5pm Topics as per survey […]

Categories: Front Page, Marketing & Promotion

DCBA Year To Date Report – October 2014

DCBA is pleased to provide the following Year To Date report featuring the results and activities of Marketing, Visitor Services, Product Development and Industry Relations. October 2014 YTD If you have any questions or feedback please feel free to contact us at anytime. P 902-563-4636 email dcb@dcba.ca

Categories: Marketing & Promotion, Product Development

An Important Festival & Event Message From NSTA

Dear Festival and Event Organizers, The deadline to have your event included in the Doers and Travel Guide is quickly approaching. In order to be included in the 2015 Doers & Dreamers travel guide events must be uploaded to Partner Portal by November 7, 2014. If updates are not made by this date it may […]

Categories: Front Page, Marketing & Promotion

The Town Hall Information Session Survey Results & Save the Date

What Month is the best time for DCBA to hold industry Information town Hall Sessions in your area?  November 40% February 20% April 20% Jan/March/May/Oct 13.33% Dec 6.67% Sept 0% *Based on this information our first sessions will be scheduled for November – follow up sessions in late February. What Information would you like presented […]

Categories: Marketing & Promotion, Product Development

Media Visits & Features Summer 2014

June and July have been busy months for Media visiting Cape Breton Island! From a Fashion Photo Shoot by the Globe & Mail Fashion Style magazine to a multi day visit by a New York television network, our Cape Breton treasures and stories will be making their way back to the audiences for whom these […]

Categories: Front Page, Marketing & Promotion

Here are your “Locals Know” cards for July 15th- 21st

Here are your “Locals Know” cards for July 15th through July 21st: Your Mission:  Get to know what’s happening in your region and tell your friends, family, and visitors all about it!  Locals are the best ambassadors for travel to and within Cape Breton, so let’s prove our exceptional hospitality and spread the word. Richmond […]

Categories: Front Page, Marketing & Promotion, Product Development, Visitor Servicing
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“Locals Know” campaign goes Island-wide

Dear Industry partners: As we embark into the 2014 tourism season full swing, I wanted to update you on a few initiatives that we are executing this year that you can both be a part of and assist with in growing our visitor spending in your area and Island-wide. On behalf of Destination Cape Breton, […]

Categories: Front Page, Industry Development Opportunities, Marketing & Promotion, Product Development

Cape Breton Travel Guide: Electronic Version

Here is the electronic version of the Cape Breton Travel Guide for you to include on your website and share with your visitors:

Categories: Front Page, Marketing & Promotion

Experience Costing Worksheet

Big thanks to the GMIST Edge of the Wedge facilitation team who were kind enough to share their experience costing worksheets with us.  If you’re looking to offer a new experience (or revamp an existing one) and don’t want to undervalue your offering, this is the perfect exercise to go through. *Please be mindful that […]

Categories: Front Page, Marketing & Promotion, Product Development, Product Development Opportunities, Resources

Free eCommerce Event in Halifax

  An internationally renowned company with a significant presence in Nova Scotia, Web.com is a leading provider of Internet services and online marketing solutions for small businesses.  In conjunction with the Nova Scotia Open, Web.com will host a free Small Business Summit designed to educate small business owners on how to increase online visibility and online […]

Categories: Front Page, Marketing & Promotion

Cape Breton Island Open House: Call for Participants

On Saturday, June 28th, 2014, the niche product club, Cape Breton Island, Celtic Heart of North America will be hosting their first Celtic Heart Day. The Celtic Heart of North America group includes Highland Village Museum, Celtic Music Interpretive Centre, The Gaelic College of Celtic Arts & Craft, Celtic Colours International Festival, Cape Breton Centre for Craft […]

Categories: Current Marketing Initiatives, Front Page, Marketing & Promotion, Marketing & Promotion News, Product Development, Upcoming Cooperative Opportunities, Visitor Servicing

As your destination marketing organization, how can we best serve your needs?

Good afternoon and Happy Wednesday, Please read below to learn how you can enter your name to win a package for two with a value of $250 (package includes an overnight stay at a Cape Breton accommodation of your choice and dining voucher, not to exceed $250). It is with much enthusiasm that we extend […]

Categories: Front Page, Marketing & Promotion, Product Development, Resources, Tourism Articles, Visitor Servicing

NSTA Tourism InnovatioNS Day 2014

Tourism InnovatioNS Day 2014   Do you operate a tourism-related business in Nova Scotia? Take advantage of an amazing opportunity to learn from leading experts at Tourism InnovatioNS Day 2014, and take your business to the next level. Tourism Foundations: Building your Business, is a free tourism industry development workshop taking place on April 29, […]

Categories: Front Page, Marketing & Promotion, Product Development

Destination Cape Breton 2014 Strategic Plan

2014 DCBA Strategic Plan

Categories: Front Page, Marketing & Promotion, Product Development, Visitor Servicing

Tourism Marketing Programs

The Tourism Marketing Partnership Programs provide cooperative marketing support to tourism products, experiences and events throughout Nova Scotia. The goal of each is to increase the number of visitors to the experiences or events, and to grow tourism revenues. For more information, please contact Sarah Hennebury, Strategic Partnerships Officer at hennebsz@gov.ns.ca or (902) 798-6953. There are two […]

Categories: Front Page, Marketing & Promotion, Product Development

Professional Development for Nova Scotia’s Tourism Industry

The Nova Scotia Tourism Human Resource Council and TIANS are taking part in SkillsonlineNS, a program funded by the Department of Labour and Advanced Education. This program is a means to provide training courses to TIANS members through an online Learning Network – at no cost to users.  As a member of TIANS, you will have to […]

Categories: Front Page, Industry Development Opportunities, Marketing & Promotion, Marketing & Promotion News, Product Development, Product Development News, Product Development Opportunities

2014 Tourism Industry Day and Gala Awards Dinner Invitation

   To Register click HERE   To Register click HERE

Categories: Front Page, Marketing & Promotion, Product Development, Resources, Tourism Articles

Memo & Guidelines for Upcoming Changes to CBisland.com

Click below to download the pdf of this document DCBA_Memo_and_Guidelines_for_Stakeholders (5) (1)   DCBA_Memo_and_Guidelines_for_Stakeholders (5) (2) DCBA_Memo_and_Guidelines_for_Stakeholders (5) (1)

Categories: Front Page, Marketing & Promotion, Marketing & Promotion News, Resources

Save The Date Cape Breton Savour Food & Wine Show

Cape Breton Savour Food & Wine Show  Thursday, May 15th, 2014 Savour is the annual showcase of restaurants, wines and beverages the province has to offer. Bringing together chefs, cooks, sommeliers and other professionals, it is the largest event to promote the culture of food and wine while showcasing the best of the sector. If […]

Categories: Front Page, Marketing & Promotion, Upcoming Cooperative Opportunities

2014 Partnership Planner

The 2014 Destination Cape Breton Association Industry Partnership and Opportunities planner is a tool for operators to maximize their marketing initiatives. Products range from free listings on cbisland.com, social media cross promotion and purchasable marketing placements. Click the image below to access the flip book version or download the pdf at the bottom of the […]

Categories: Current Marketing Initiatives, Front Page, Marketing & Promotion, Resources, Upcoming Cooperative Opportunities

Hospitality and Tourism Management Job Fair at CBU

The Bachelor of Tourism and Hospitality Program at Cape Breton University is hosting a Job Fair on March 20th.  There are currently 280 students enrolled in the BHTM Program; many seeking internships on our beautiful Island.  If you are a business owner and are interested in tapping into this readily-trained and eager market, then this may be […]

Categories: Best Practices Resources, Front Page, Industry Development Opportunities, Partnerships & Applications, Upcoming Cooperative Opportunities

Attention artists, craftspeople and those working in the cultural sector!

Have you ever wanted to know more about funding for arts, culture, communities and heritage in Nova Scotia? You should plan to attend the upcoming either of the upcoming culture and heritage development workshops.  Details are below. Anyone planning to attend is asked to RSVP by 3pm Monday, March 3rd. Culture & Heritage Development Workshops St. Peter’s Date: Tuesday, March 4 Time: 9:30am […]

Categories: Front Page, Marketing & Promotion, Product Development